- In conjunction with our other research methods, we were able to gain insight into what the industry is currently doing, where it is headed, and who our main competitors will be when we move in that direction.
Findings
- Monthly subscription model
- Focus on injury prevention
- Wide variety of courses
- Differences in price points
- Clear calls to action
- Clear value messaging
- Corporate Marketing
- French, and Spanish options
- Not all offer consulting and classroom training
- Subcontractor management
- Focus on environmental factors
- EHS & LMS systems